LiFE Residential has made its debut on Instagram TV (IGTV)! We'll be keeping you updated on properties we have available, events taking place in the company, and any news on the new developments completing.

IGTV is a video app accessible via the Instagram app, which offers the opportunity to post longer videos and tap into a different audience who spend more time in the digital world, including the younger generation.

Whilst Facebook, Twitter and LinkedIn are popular with estate agents, Instagram has not yet been embraced as much nor has its potential been fully recognised in the property world. According to Estate Agent Today, 60% of Instagram users log in daily globally and in the UK, 24 million people use Instagram on a monthly basis. Such usage stats suggest Instagram is a great platform for estate agents to keep our clients in the loop. With our clients coming from over 100 countries, IGTV is a flawless way to communicate with our clients wherever they are in the world!

LiFE Residential has been active on Instagram since 2016; we keep our clients posted with current properties available, details of events planned by the company and any news linking to us or our partners. You’ll see lots more of us on IGTV, with some exciting content planned, including property tours which will give you a chance to see inside current properties for let or for sale.

With Instagram as one of the most popular social networks worldwide, we’re excited to be interacting more with the platform to bring valuable information to the LiFE Residential community.

Follow LiFE Residential on Instagram at @liferesidential and click on the IGTV logo for our channel. You can also find us as usual over on Facebook, Twitter and LinkedIn.

Have a look at our IGTV welcome video below. See you over on Instagram!